Apple in India
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Apple is opening two company-owned stores in Mumbai and Delhi, India, which is significant because regulatory restrictions had previously prevented it from doing so. With these stores, Apple will be able to manage everything from manufacturing to retail in India, making it a full stack player in the country. Apple claims to be supporting over 1 million jobs in India through its developer network, and customers will be able to buy India-made iPhones at these new stores.
Locations: in Mumbai, a flagship retail outlet at the Jio World Centre in BKC. In New Delhi: Saket
The experience of shopping at an Apple Store is different from buying Apple products online. The focus at an Apple Store is on the experience.
The first Apple Store opened in the United States in 2001. In 2023,, Apple has over 500 physical stores worldwide, some of which have become iconic locations in cities such as Paris and New York.
Exports from India
2019: exports begin
Apple told the government that it will increase manufacturing and financial commitment in India, and has also started export of devices from the country. Shipments from Apple and other phone and component manufacturers are likely to see exports double to $3.2 billion this fiscal, IT and electronics minister Ravi Shankar Prasad said.
Prasad met officials from the iPhone maker who told him the company has started assembling XR device at the Chennai factory of Taiwanese contract-maker Foxconn.
Apple had initially begun local assembly in India in 2017 through Wistron, another Taiwanese maker, that has a factory in Bengaluru. Now, Foxconn is carrying out a major expansion for the company and cumulative investments in the project are pegged at nearly $1 billion, as reported by TOI in its September 17 editions.
“Apple’s growing engagement and the manufacturing of devices such as XR is a proud moment for India. Our focus on boosting electronics manufacturing, and the lower taxes of 15% for new manufacturing units, is a major factor that is aiding new investments,” Prasad said.
The minister said that much of the component exports from India are directed towards China.
Apple’s iPhone exports from India crossed $1 billion in the five months since April, according to people familiar with the matter, reflecting the tech giant’s growing bet on the nation amid New Delhi’s push for local manufacturing. The outbound shipments of India-made iPhones, mainly to Europe and the Middle East, are set to reach $2. 5 billion in the 12 months through March 2023, almost double when compared to the year through March 2022, the Bloomberg report said.
Apple, which started making iPhones in India from 2017, started manufacturing iPhone 13 here earlier this year, and announced its plans for the latest iPhone 14. While India makes up just a small fraction of iPhone output, rising exports bode well for Prime Minister Narendra Modi’s plan to make the country an alternative to China as factory to the world. Apple, which long made most of its iPhones in China, is seeking alternatives as Xi Jinping’s administration clashes with the US government and imposes lockdowns across the country that have disrupted economic activity.
“The healthy growth in Apple’s manufacturing scale and export shows India is gradually assuming an important position in the company’s China plus one strategy,” said Navkendar Singh, an analyst at tech researcher IDC. “And for India, this a big sign of the success of its financial incentives scheme. ”